Product Led Growth Leaders

Tackling Real Estate Inefficiencies: A New Era of Transparency and Accountability

166 - Tackling Real Estate Inefficiencies: A New Era of Transparency and Accountability

December 24, 20253 min read

How Conveyo Is Rebuilding Trust in Real Estate Transactions: Insights from Andrea Monti Solza

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In this episode of Product Led Growth Leaders, host Thomas Watkins speaks with Andrea Monti Solza, Co-founder of Conveyo, about why residential real estate transactions remain one of the most broken consumer experiences—and how product-led infrastructure can fix it. Drawing on Andrea’s background in data science and fintech, the conversation explores how transparency, incentive alignment, and thoughtful process design can dramatically reduce friction, delays, and failed deals in property transactions. The episode offers valuable lessons for product leaders tackling complex, multi-stakeholder systems.


Fixing a Broken System with Infrastructure, Not Disruption

Andrea explains that despite advances in fintech and e-commerce, real estate transactions still suffer from long timelines, high fallout rates, and poor visibility. Buyers and sellers often feel powerless as agents, lawyers, and lenders operate in disconnected silos with little shared accountability. Rather than attempting to replace these players, Conveyo positions itself as neutral infrastructure—an orchestration layer that aligns incentives, enforces shared milestones, and creates a single source of truth for everyone involved in the transaction.

A core differentiator is Conveyo’s commitment to radical transparency. The platform provides real-time progress tracking, clear ownership of each step, and upfront due diligence through what Andrea calls a “property passport.” By gathering legal and regulatory data early, Conveyo reduces surprises that typically derail deals late in the process. Buyers gain confidence, sellers see momentum, and professionals are held accountable through shared visibility rather than manual follow-ups.

Andrea also emphasizes that adoption depends on minimizing friction for industry professionals. Conveyo integrates into existing workflows instead of forcing agents or lawyers to learn new systems, while its concierge-led model reduces coordination overhead. AI is used carefully—primarily to summarize and translate complex legal documents—without compromising privacy or trust. For product-led teams, the takeaway is clear: real innovation in fragmented industries comes from aligning incentives, designing for trust, and improving the full end-to-end experience, not just digitizing one step.


About Andrea Monti Solza

Andrea Monti Solza is the Co-founder of Conveyo. With a background in data science, banking, and fintech, he focuses on applying product thinking and infrastructure design to simplify complex, trust-based consumer transactions.

About Conveyo

Conveyo is a real estate transaction platform that provides independent infrastructure to align stakeholders, increase transparency, and reduce friction across the buying and selling process. By combining early due diligence, real-time tracking, and concierge support, Conveyo helps transactions move faster with greater confidence.


Links Mentioned in This Episode

Key Episode Highlights

  • Why residential real estate remains inefficient despite digital progress

  • How aligning incentives across stakeholders reduces delays and fallout

  • The role of upfront due diligence in accelerating transactions

  • Why transparency is essential for trust in high-stakes processes

  • Lessons for product leaders building platforms in fragmented ecosystems


Conclusion

This conversation highlights how product-led infrastructure can transform even the most entrenched, high-friction industries. Andrea Monti Solza’s approach demonstrates that transparency, accountability, and thoughtful design are powerful levers for rebuilding trust—especially when multiple stakeholders must work together to complete complex transactions.

real estate transaction technologyproduct-led growth strategyreal estate process automationtrust-based platform designinfrastructure-led innovation
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Thomas Watkins

Thomas Watkins is the visionary Founder of 3Leaf, a Houston-based design collective dedicated to enhancing usability and fostering meaningful connections through innovative design. With a rich background in technology and design psychology, Thomas has consistently championed the integration of business goals with human-centered design. His expertise spans crafting intuitive mobile interfaces, architecting SaaS systems, conducting in-depth usability research, and mastering data visualization. Through 3Leaf, Thomas empowers businesses to transform complex concepts into accessible, actionable solutions, ensuring that every creation resonates with its intended audience.

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