172 - From AI to Authenticity: Unlocking the Power of Brand Storytelling

172 - From AI to Authenticity: Unlocking the Power of Brand Storytelling

172 - From AI to Authenticity: Unlocking the Power of Brand StorytellingThomas Watkins
Published on: 05/02/2026

In this episode of "Product Led Growth Leaders," host Thomas Watkins interviews David Ebner, President of Content Workshop. They discuss the power of brand storytelling in marketing, emphasizing its distinction from basic content creation. David explains how Content Workshop positions itself as a brand storytelling agency and shares insights on integrating AI into marketing workflows.

Product-Led GrowthSaaS Leadership & StrategyEntrepreneurship & Startup GrowthTechnology & InnovationDigital Marketing
171 - Unlocking Leadership Potential: The Six Pillars You Need to Know

171 - Unlocking Leadership Potential: The Six Pillars You Need to Know

171 - Unlocking Leadership Potential: The Six Pillars You Need to KnowThomas Watkins
Published on: 29/01/2026

In this episode of "Product Led Growth Leaders," host Thomas Watkins interviews Jim Carlough, Chief Sales Officer, Author, and Leadership Coach. Jim discusses the importance of leadership development, succession planning, and mentoring, highlighting how poor leadership drives costly employee turnover. He introduces his book, The Six Pillars of Effective Leadership, emphasizing integrity, empathy, and stability as essential traits. Jim shares practical stories and announces upcoming leadership workshops.

Product-Led GrowthSaaS Leadership & StrategyEntrepreneurship & Startup GrowthTechnology & Innovation
167 - The Best Strategies for Merging UX and Product Management

167 - The Best Strategies for Merging UX and Product Management

167 - The Best Strategies for Merging UX and Product ManagementThomas Watkins
Published on: 31/12/2025

In this special “Happy 2026” episode of Product Led Growth Leaders, guest host Amélie Uriu interviews regular host Thomas Watkins. Thomas shares his journey from psychology and human factors engineering into UX and product strategy, eventually founding his agency, 3Leaf. The conversation explores the relationship between UX and product management, the importance of psychology in design, and how 3Leaf helps startups and enterprises innovate. Thomas also discusses industry trends, the challenges of communicating design’s value, and his hopes for a more thoughtful integration of AI in product development.

Product-Led GrowthEntrepreneurship & Startup GrowthCustomer-Centric Product Development
166 - Tackling Real Estate Inefficiencies: A New Era of Transparency and Accountability

166 - Tackling Real Estate Inefficiencies: A New Era of Transparency and Accountability

166 - Tackling Real Estate Inefficiencies: A New Era of Transparency and AccountabilityThomas Watkins
Published on: 24/12/2025

In this episode of "Product Led Growth Leaders," Andrea Monti Solza, Co-founder of Conveyo, joins host Thomas Watkins to discuss his journey from data science and fintech to transforming residential real estate. He explains how Conveyo streamlines property transactions by acting as an independent third party, aligning incentives, increasing transparency, and simplifying the process for buyers, sellers, and professionals. Andrea highlights the importance of trust, good design, and user experience, and shares Conveyo’s vision for deeper industry partnerships and ongoing innovation to create a faster, more transparent, and less stressful real estate experience.

Product-Led GrowthEntrepreneurship & Startup GrowthMarketing